About Me…
I’ve worked with brands in the CPG Food and Beverage industry for 9 years, and spent the most rewarding time helping them meet home cooks in the kitchen, where delicious moments are shared, and culinary traditions begin.
Food & Beverage Brand Expertise
By establishing unique positioning, building an approachable strategy for copywriting and developing exclusive recipes, I work with brands to provide resources for aspiring/busy/hungry home cooks, earning foods and beverages a sweet spot in the fridge and a continual place in everyday lives.
Writing
When it comes to food, I have so much to say! I’ve written numerous blogs about cooking and eating and how to build a beautiful life with a busy kitchen at its center. I’ve also written e-books to introduce cooking techniques and inspire fun food-centered activities. Learning leads to sharing. That’s why, to me, writing is so fulfilling.
Recipe Development & Food Styling
I love experimental cooking! It’s a happy place I can lean into with years of experience using intuition and skill to see what delicious and beautiful thing will happen next. Leading others in discovery is half of the adventure, so I’m constantly researching trends and mastering new techniques. I develop and style extraordinary recipes that any cook will be inspired to make at home.
Writing samples, recipe development and food styling by H. Christensen, photography by M. England and S. Champeau | Agency work with Kinship Creative, LLC.